Author: catalina.fuch@gmail.com
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Read the Room, Not Every Traveler Wants the Same Experience
When we think about luxury hotels, it is easy to imagine that they all attract the same type of traveler: wealthy, well-traveled, and looking for the highest level of service. But luxury does not mean the same thing to everyone. Two hotels can offer five-star service, beautiful rooms, and similar prices, yet attract completely different…
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The Internet Has Receipts: John Galliano, the Met Gala, and the Permanence of Digital Controversy
From Fashion Prodigy to Dior In fashion, few names carry as much weight—and as much controversy—as John Galliano. Galliano is a British designer who started his own label before moving to Paris in search of financial backing. When he lost his financing, Anna Wintour, the editor in chief of Vogue, stepped in to help him.…
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If You Know, You Know
Strong branding doesn’t always make a product recognizable to everyone. Sometimes, it makes it recognizable to the people who matter most. When we think about luxury branding, we often think about logos. But The Row shows that a brand can be powerful without putting its name on everything. Founded by Mary-Kate and Ashley Olsen, The…
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Why Do We Trust Influencers We Don’t Even Know?
Why do we trust the recommendations of someone we have never met? We might not know an influencer personally, yet we may trust their opinion on a restaurant, skincare product, or pair of jeans more than a traditional advertisement. This is because influencer marketing has become more than just promoting a product. It is about…